Online sales platform Auctionata confirms its leadershipBy Artkhade with Art Media Agency
Berlin, 8 April 2016
On 8 March 2016, the online sales platform Auctionata announced a Gross Merchandise Value of $90 million (€81 million) in 2015, in other words a 165 % leap marking its strengthened leadership in the online auction sector. The company envisages developing new sales formats and increasing broadcasting times for its auctions in 2016.
Auctionata, set up in Berlin in 2012, is based in Berlin, New York and London. The bulk of its turnover comes from Berlin (80%) while New York and London represent 20 % — the house is however strengthening its position in the United States. It ran 249 auctions in 2015. Its progress is attributed to the launch of new processes, allowing sales to be held from two or three different locations. Auctionata holds the online sale record for a 17th century porcelain vase sold for €875,000 ($951,000).
According to Alexander Zacke, chairman and founder of Auctionata: “With 200,000 customers from 199 countries and several distinct yet complementary livestream formats, Auctionata has gained a significant reach. At the same time, our permanently accessible auction experience and diverse offering appeal to a steadily increasing, international and particularly young customer base. On our path to becoming the world’s first ‘24/7 auction channel’, we will further increase our livestream auction frequency and air time while expanding our service offering for sellers.”